The Personal MBA by Josh Kaufman

Want to run a business like a pro, without spending millions on an MBA?

You've got the idea, the side hustle or the small business. But when it comes to marketing, sales, pricing, negotiation, managing people or reading the numbers, you're figuring it out as you go, and every mistake is costing you money.

Business school feels out of reach: years of your life and millions of naira you don't have. So you rely on scattered YouTube videos and trial and error, and wonder why growth is so slow.

Most business success comes down to a set of core principles. Once you understand them, everything gets clearer.

A world-class business education in one book.

In The Personal MBA, Josh Kaufman distils the most important ideas from hundreds of top business books into one clear, practical guide. It covers everything from creating value and marketing to sales, finance, operations and how to work with people, explained in plain English you can apply immediately.

It's an international bestseller used by founders, managers and self-taught entrepreneurs around the world as their business bible.

Inside, you'll learn how to:

• ✅ Create products and services people actually want to pay for
• ✅ Market and sell with confidence, without feeling pushy
• ✅ Understand pricing, profit and cash flow so you stop losing money
• ✅ Negotiate better deals and lead people effectively
• ✅ Think clearly and make smarter business decisions

This book is for you if…

• You're an entrepreneur or small business owner who's self-taught
• You're considering an MBA and want the essentials first
• You're a manager or professional who wants business fluency
• You want one reference book you'll keep coming back to

If you loved Rework, The Lean Startup or The Millionaire Fastlane, this belongs on your shelf next.

Here's what you get when you order from Tenex Stores

• 📖 A brand-new copy, carefully packed
• 🎁 A free highlighter and bookmark with every order, no minimum spend
• 🚚 Free delivery on orders of ₦100,000 and above within North Central Nigeria
• ⚡ Fast delivery: 1–3 days within Jos, 3–5 business days elsewhere in Nigeria
• 🛡️ Arrives damaged? Report it within 2 days of delivery and we'll replace it

An MBA can cost millions. This one costs less than ₦10,000. Only a few copies are in stock. Tap Add to Cart and start your business education today.