Why do some leaders and brands inspire loyalty, while others struggle to be noticed?
You offer a good product, a good service, a good vision. Yet customers compare you on price, your team lacks motivation, and people don't seem to "get" what you're about.
People don't buy what you do. They buy why you do it.
How great leaders inspire everyone to take action.
In Start with Why, Simon Sinek, whose TED talk is one of the most watched of all time, reveals the simple pattern behind the world's most inspiring leaders and organisations. With his "Golden Circle", you'll learn to communicate from the inside out, starting with your purpose, to build trust, loyalty and lasting success.
Inside, you'll learn how to:
- ✅ Discover and communicate your "why"
- ✅ Use the Golden Circle to inspire customers and teams
- ✅ Build loyalty that goes beyond price
- ✅ Lead with purpose instead of pressure
- ✅ Make decisions that stay true to your vision
This book is for you if…
- You're a business owner, leader or manager
- You're building a brand and want people to connect with it
- You lead a team, ministry or organisation
- You want more purpose in your work
If you loved Building a StoryBrand, This Is Marketing or The 7 Habits of Highly Effective People, this belongs on your shelf next.
Here's what you get when you order from Tenex Stores
- 📖 A brand-new copy, carefully packed
- 🎁 A free highlighter and bookmark with every order, no minimum spend
- 🚚 Free delivery on orders of ₦100,000 and above within North Central Nigeria
- ⚡ Fast delivery: 1–3 days within Jos, 3–5 business days elsewhere in Nigeria
- 🛡️ Arrives damaged? Report it within 2 days of delivery and we'll replace it
Only a few copies are in stock. Find your why. Tap Add to Cart today.
